23.03.2026
Erste Group wins Euromoney awards for Private Banking in Austria and Romania
- Austria: Erste Private Banking recognized as “Best Private Bank”
- Romania: Private Banking award for “Best for Client Service”
Erste Private Banking has received two awards from Euromoney, the internationally renowned financial magazine. These distinctions underline the Erste Group’s leading role in private banking and the high quality of its services in two important markets.
Austria: “Best Private Bank”
Erste Private Banking has consistently further developed its services and product offerings in recent years and combines financial stability with strong investment and advisory expertise. The unit serves over 9,100 high‑net‑worth private clients in Austria and manages assets of ca. 50 billion euros. In addition, Erste Group is the market leader in the investment fund segment.
Strong focus on Private Markets solutions
Erste Private Banking enables clients to access professionally structured private markets solutions – an asset class that was previously reserved mainly for institutional investors. The specially developed, unique platform offers easy access to tax‑efficient, custody‑booked funds starting from 20,000 euros per fund.
Digital offerings for a new generation of investors
George Invest offers a modern, intuitive digital access point for investing, and in doing so provides an offering that is particularly attractive to younger investor groups too.
Roland Jacubetz, Head of Private Banking & Wealth Management at Erste Bank Oesterreich: “The Euromoney Award as Best Private Bank in Austria is a special recognition of our aspiration to reliably accompany our clients. Trust, responsibility, and stability shape our private banking, especially in challenging market phases. A key component of our success is our close cooperation with Erste Asset Management. It strengthens our discretionary portfolio management as a strong and long‑term foundation for clear and structured wealth planning. At the same time, we are carefully opening access to selected private equity solutions that can meaningfully expand portfolios and allow wealth to develop across generations.”
Romania: “Best for Client Service”
Erste Private Banking in Romania has been recognized for its outstanding client service. Erste Private Banking has been offered since 2010 by Banca Comercială Română (BCR), the local subsidiary of Erste Group. Erste Private Banking covers all regions in Romania and has a strong presence in Bucharest, as well as in five other leading cities: Cluj, Timisoara, Brasov, Iasi, and Constanta. Erste Private Banking Romania offers its services and products to around 4,000 clients and manages total assets of around 3.2 billion euros.
As the only bank in Romania with a fully integrated private banking offering, Erste Private Banking stands out with:
- comprehensive investment solutions
- genuine open architecture
- discretionary portfolio management
- physical gold sales
- a highly advanced digital ecosystem that enables full online custody management and trading, including OTC bonds, via George
Current strategic priorities for Erste Private Banking in Romania include deepening client relationships, accelerating digital innovations, and enhancing sustainable investing.
Ana Maria Beznoska, Head of Private Banking at BCR: „We feel honored to receive the Euromoney Award for the best client service in Romania. It reflects the trust that our clients place in us, as well as the commitment of our team. We are investing heavily in digital innovation, new products, and high‑quality events in order to offer our clients lasting added value. This award motivates us to raise the bar even further.“